Bob Burg Interview – Reach Personal Branding Interview Series

Click on the microphone to listen…

Can you make more money and enjoy greater business or career success simply by giving? So says Bob Burg, the April Reach Branding Club Interview Series guest speaker and co-author of the Wall Street Journal and Business Week bestseller The GoGiver.

It may sound crazy, but Bob explains that many very successful people do in fact epitomize this concept and have “given” their way to success, whether in their businesses or their careers and jobs. The five laws of go-giving include:

  1. The Law of Value
  2. The Law of Compensation
  3. The Law of Influence
  4. The Law of Authenticity
  5. The Law of Receptivity