Personal Branding TV » Video

Catharine Fennell – Reach Personal Branding Interview Series

robin — Tue, 13 Apr 2010 15:24:21 +0000

Click on the microphone to listen…

REACH PERSONAL BRANDING INTERVIEW SERIES – APRIL 2010

Video-Enhanced Profiles: The Must-Have Web 2.0 Application

Conquer your fear of video as it is your biggest ally online. There are so many reasons to be using video regularly and often to optimize your website and online profile in web search. Online video, if done right, can be a game changer for your online strategy and in building your personal brand. In this Reach Personal Branding Interview with William Arruda and Catharine Fennell listeners learned how video can help you:

Improve search engine rankings.
Control your message online – do not leave it to Google to define your personal brand.
Increase visibility for your social and professional networking profiles.
Make a personal connection with your audience.
Add a new dimension to your professional communications online that will set you apart from your competition.

Handout:

ReachPersonalBrandingInterview_handout_Apr2010

BIO:

After leaving her corporate executive roles in Internet marketing in 2000, Catharine Fennell has built a reputation as a trailblazing entrepreneur. She launched two successful companies in the last ten years (Market Yourself Smarter.com and SWING Think Inc. ) and is responsible for executive producing and syndicating an award winning web t.v. show, currently in its third season.

With her experience in Internet technology, creating community online and short form video, Catharine saw the opportunity to bring together the power of online video, social media platforms and personal branding. In 2008 she created and launched videoBIO.com, a web-based community and turnkey business model for shooting and delivering video biographies and other short video promo segments for professionals and corporations. VideoBIO has quickly established itself as the leader in video bio and promo video delivery for web use.

Catharine speaks regularly to audiences on female entrepreneurship, marketing yourself smarter, video-enhanced social marketing and marketing to women. VideoBIO is committed to changing the way people use professional video online, making it an affordable and accessible communication standard for professionals.

LINKS:

For more information about videoBIO, go to: http://www.videoBIO.com
A proud Reach Personal Branding partner: http://www.reach.videobio.tv

Top 5 Tips for Using Video Effectively Online

Give, don’t ask: video is about sharing ideas, not just self promotion
Authenticity builds trust: you can’t fake a video
Video-profiling : Integrate video into all of the places your profile lives online
Manage your video message: take back control of your online reputation
Use video strategically and regularly: Build video into your communication approach

Personal Clarity for Career Fulfillment by Personal Branding Strategist – Walter Akana

robin — Wed, 24 Mar 2010 05:34:52 +0000

Walter Akana’s VideoBIO from walterakana on Vimeo

In this videoBIO, Career and Life Strategist, Walter Akana talks about gaining personal clarity and finding belonging in one’s brand community.

Walter is a Reach Certified Personal Branding and Online Identity Strategist, and Founder of Threshold Consulting. He works primarily with mid-career clients who want more control of their careers and lives. He is evangelist for social media and networking as a powerful way to accelerate connections and build community while enhancing one’s visibility and credibility. Follow Walter’s blog at: www.threshold-consulting.com

Personal Branding Strategist – Valerie Sokolosky Offers Advice to Job Seekers

robin — Tue, 02 Feb 2010 21:05:39 +0000

Brian Curtis, host of NBC5′s “Ready for Recession Recovery” interviews Reach Certified Brand Strategist Valerie Sokolosky. Valerie offers advice and tips for job seekers looking to build their personal brands.

Career Distinction – Kirsten Dixson on the Today Show: Minding Your Manners Online

robin — Sun, 31 Jan 2010 19:25:30 +0000

The Today Show’s Jenna Wolfe and Al Roker talk to online reputation management expert, Kirsten Dixson, about online etiquette.

Personal Branding – William Arruda on NY1 – NYC TV

robin — Fri, 29 Jan 2010 00:24:40 +0000

William Arruda on TV - NY1 with Lara Klein from William Arruda on Vimeo.

William is interviewed about personal branding by the Employment Editor, Asa Aarons. He is with NYU EMBA Career Services Director, Lara Klein

Personal Branding – Why Video?

robin — Wed, 27 Jan 2010 17:26:08 +0000

Creating video that will “WOW” your target audience.

Career Distinction – Signature Color

robin — Tue, 26 Jan 2010 23:34:22 +0000

Career Distinction: Signature Color from William Arruda on Vimeo.

Choose a signature color that represents your brand.

Personal Branding and Online Identity Development for Women by Personal Branding Strategist – Rachel Gogos

robin — Tue, 26 Jan 2010 21:58:46 +0000

Meet Rachel Gogos.

Personal Branding Strategist – Deb Dib’s videoBIO

robin — Tue, 26 Jan 2010 21:46:43 +0000

Meet Deb Dib.