I love this commercial because: The combination of gangsta-rap with Biff and Buffy from New England is just priceless. This commercial is shot as a music video – but with all the irony they could inject into it. I used to live in Newport Rhode Island and think they captured the preppy vibe perfectly. From the second the Saab rounds the corner and you hear ‘P- Unit Forever’ you can’t take your eyes off this commercial (well, I certainly can’t). Very clever!
This ad and YOUR personal brand: Is irony right for your brand? How can you inject your passions into how you express your personal brand?
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Hilarious! I could see this working equally well with public school boys in the UK, dressing similarly and using very upper crust accents. This is a great example of the type of ad that goes viral – I am not one to noramlly pass those types of things on but with this one I would make an exception.
If you are thinking of using viseo in your personal brand communication is there a way you can that is on brand for you but could make the video go viral?
Just my toonies worth.
Love it. Funny as heck. Thank you for sharing. I will pass this one on too. Makes me laugh out loud.