Personal Branding TV

Personal Branding: Turn Your Goals Into Gold

robin — Wed, 28 Jul 2010 18:31:39 +0000

Knowing your goals is critical to personal branding because your goals give your brand direction.

William Arruda provides tips and advice for setting goals. You can’t advance your career unless you know your goals!

Brand Yourself to be the Only Choice by Personal Branding Strategist Maren Finzer

robin — Mon, 26 Jul 2010 16:09:19 +0000

Maren Finzer is a strategist based in the Pacific Northwest. Here motto is, “Brand yourself to be the only choice.”

Are you struggling to stand out?

Maren works with business owners and professionals to help them be visible and stand-out.

She has 20 years of marketing experience. She uses her experience to guide her clients through a process that helps them get a clear understanding of what they offer.

The result? They become the only choice for recruiters and potential clients.

Learn more about Maren here:

Website: www.marenfinzer.com

LinkedIn: http://www.linkedin.com/in/marenfinzer

Facebook: www.facebook.com/marenfinzer

Twitter: @marenfinzer

Personal Branding tips: Sign up for her monthly e-newsletter

Using LinkedIn for Personal Branding

robin — Tue, 20 Jul 2010 13:13:05 +0000

A new personal branding video by William Arruda.

LinkedIn is one of the most important professional personal branding tools on the web. William Arruda provides tips and advice for using LinkedIn as part of your online branding strategy. Is your LinkedIn profile enhancing your personal brand or diminishing your brand value?

Mitch Joel – Reach Personal Branding Interview Series

robin — Fri, 16 Jul 2010 04:33:47 +0000

Click on the microphone to listen…

REACH PERSONAL BRANDING INTERVIEW SERIES – July 2010

Six Pixels of Separation – How Your Personal Brand Connects In a Connected World

Every Sales, Marketing and Business Development team is made up of individuals whose success depends on how well they have self-defined their Personal Brand.

So says Mitch Joel, author of Six Pixels of Separation and guest expert on the July 2010 Reach Personal Branding Interview with William Arruda.

According to Mitch, increased sales and business success is not about pushing employees, it’s about empowering them. Branding is not just for multi-national companies – we are all brands.

In this interview, you will find out how to make your personal brand shine and learn:

How digital marketing, social media, and entrepreneurship intersect,
Where opportunities exist in the new trends,
What the concept “in praise of slow” has to do with communication,
Why personal branding matters more than ever,
What the most effective methods are to promote your personal brand,
What the best methods are to grow and sustain your brand visibility, and
How to stand out despite the overload of online distraction

Bio:

Mitch Joel is President of Twist Image – an award-winning Digital Marketing and Communications agency. He helps people define their personal and corporate brands through insights that simplify goals and values and ignites new ways of growing your business, community and inspiring your personal life.

In 2008, Mitch was named Canada’s Most Influential Male in Social Media, one of the top 100 online marketers in the world, and was awarded the highly-prestigious Canada’s Top 40 under 40, which recognizes individuals who have achieved a significant amount of success but have not yet reached the age of 40. His newspaper business column, New Business – Six Pixels of Separation, runs bi-monthly in both The Montreal Gazette and Vancouver Sun. Mitch’s book, Six Pixels of Separation, published by Grand Central Publishing – Hachette Book Group and named after his successful Blog and Podcast, is a business and marketing best-seller.

LINKS:

Handout: Reach Personal Branding Interview Handout for July 2010

Mitch’s Top Five Tips for Connecting Your Personal Brand in a Connected World

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Commercial Break – Target: Hello – Goodbuy

robin — Thu, 15 Jul 2010 06:00:59 +0000

From Issue 33 of YOUnique, the Reach Personal Branding Newsletter:

I love this commercial because: I love every Target ad. They are always on-brand – demonstrating their creativity and touting their value. They are consistent. I love the play on words with the Beattles’ song and the simplicity of the message.

This ad and YOUR personal brand: Be consistent. Communicate your message clearly and frequently. When it is crystal clear, those around you will be able to communicate it on your behalf.

Personal Branding and the Evolution of Work

robin — Tue, 13 Jul 2010 16:45:23 +0000

To succeed in the new world of work, you need to build your personal brand. Personal branding is not just good career management. It is essential career management in the dynamic workplace of today. William Arruda provides personal branding tips and advice.

Succès et équilibre de vie by Personal Branding Strategist – Sylvie Dagenais

robin — Fri, 09 Jul 2010 16:41:44 +0000

A videoBIO en français from Reach Personal Branding Strategist Sylvie Dagenais who is based in Québec, Canada.

En utilisant mon énergie, mon optimisme et ma résilience, j’autonomise les femmes de haute compétence du domaine de l’industrie canadienne des soins de santé à se créer une vie extraordinaire.

Coach des femmes de l’industrie canadienne des soins de la santé.
Succès et équilibre de vie, les complices des femmes de l’industrie des soins de santé.

Sylvie Dagenais investit les femmes de l’industrie canadienne des soins de santé des meilleurs outils pour vivre une vie extraordinaire, en leur permettant de découvrir leur marque personnelle.

Sylvie also speaks English, so here is the English description:

As a leading coach for high-achieving women in the Canadian healthcare industry, I combine my 25 years’ experience as a pharmaceutical company manager with my passion for personal branding and work/life balance to empower women to create extraordinary careers and lives. I am a success and life balance ally for women in the Canadian healthcare industry.

You can find out more about Sylvie at her website: Sylvie Dagenais Coaching – http://www.sylviedagenaiscoaching.com/.

The Reach Personal Branding Process: 1-2-3-Success!

robin — Thu, 08 Jul 2010 12:58:46 +0000

William Arruda describes the three-step personal branding process he developed for Reach Personal Branding.

Personal Branding: Differentiation

robin — Tue, 06 Jul 2010 14:07:58 +0000

Personal branding is all about standing out from those who seemingly offer the same thing you do.

What’s your differentiation?

William Arruda provides some tips and advice to help you get clarity on your personal brand differentiation.