William Arruda


Dubbed the Personal Branding Guru by the media and clients alike, William Arruda is credited with turning the concept of personal branding into a global industry.  A pioneer in the personal branding revolution, he launched Reach in 2001.  He is an entrepreneur, public speaker, best-selling author and creator of the Reach personal branding methodology that has been used by hundreds of thousands of people around the globe.  Get to know William.